TRENDS

WE TRANSLATE SOCIO-CULTURAL TRENDS INTO RELEVANT INFORMATION

Social depictions and cultural codes shape “social imaginary” (values, traditions and habits). Understanding current and future needs is a process of deciphering change signals and analysing them in their cultural, societal, economic and political contexts.

We help prepare the future of your projects and products by studying social phenomena.

We offer

  • Studies of market and its challenges

  • Contextualization of your issue

  • Case studies

  • Qualitative studies: direct observations, semi-directive interviews, focus groups, personal narratives

  • Expert panels feedback 

  • Presentations and conferences

  • Trends portfolio

  • Establishing relations with creative studios 

Disciplines applied

  • Visual Sociology

  • Cultural Sociology

  • Cultural Anthropology

  • Political Philosophy

  • Social Psychology

  • Ethnography

  • Netnography